Corporate culture ebbs and flows, and quite a few examples of company culture stick out as worth researching. Company culture affects everything an organization does, from how long employees stay with you to how much money you make.

Knowing this, you might wonder what you can do to make sure your company has a strong culture. To create a healthy corporate culture, you need to know what one looks like. Paying attention to examples of company culture and understanding how you can integrate those examples into your own company is essential.

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example of company culture

Recognizing Examples of Company Culture

Corporate culture, also called company culture and organizational culture, shows the company’s values, behaviors, and habits. How the management, employees, and customers treat each other is also clear.

Company culture is fluid, unlike a company’s vision or mission. Instead, it comes about because of the people who work there. You see and feel it every day at work, from small things like dress codes to big things like how people do their jobs and make important decisions.

Why Is the Culture of A Company Important?

You can see why it’s important simply by understanding what it means. What might be more difficult is taking examples of company culture and adhering them to your own development plan. Listed below are the various pieces that fit together to make the best examples of company culture.

Employee engagement

Employee engagement encompasses how enthusiastic, motivated, and attached to their jobs an employee is. A Gallup study found that dissatisfied employees were 37% more likely to miss work, 49% more likely to have accidents, and 60% more likely to make mistakes. On the other hand, at a company with an engaged culture, customer satisfaction is 30% higher.


According to a study by the University of Warwick, happy workers did 12% more work, while unhappy workers did 10% less. This is another example of how much employee engagement matters.

Research shows that companies with highly engaged employees make 21% more money and are 17% more productive than those without. Increased engagement can lead to a more productive and smarter workforce, ensuring customers are happy.

Changes in employees

If a company’s culture needs work, employees will likely lose interest and may decide to leave. People don’t tend to stay when they feel left out or stuck in unwelcoming work environments.

Recruitment efforts

Pay and benefits are two important things to consider when looking for a job. Still, it’s surprising that 32% of people looking for work would be open to a lower-paying job if the role and company culture fit with their goals. So, great workplace culture is the perfect lure if you want to hire top people who can help your business reach its goals.

Choosing Examples of Company Culture That Make the Most Impact

The goal of making changes to your company’s culture is to create a good place to work. Here are a few things to remember if you want to know what it looks like.

Successful collaboration: If the people who work for your company share the same values and goals, they will do a better job and get along with each other.

Helpful things: Make sure that the perks you choose are ones that most of the staff will enjoy. It’s a way to show that you care about your employees.

Rewards: In a healthy company culture, a good deed shouldn’t go unnoticed. This means that you don’t just give credit to top performers who bring a lot of value to the company but also to people who do simple things well. Don’t forget to give shout-outs often and consistently. Positive feedback motivates your employees to do a better job.

Transparent communication: Cultures that are strong should be open. If you let your staff share new ideas, it will help them feel better about themselves. Also, management should keep employees informed. Employees feel most engaged when they get regular company strategy updates from senior leaders.

Think outside the box: Cubicles and elevator music are out. Today’s workers want a modern and comfortable place to work. As more Gen Z and millennials join the workforce, employers must use new tools and add a foosball table to the break room.

Trust: The best organizations let their employees do their jobs because they trust them to do so. Micromanaging your employees wastes your business’s most valuable asset: your time.

Flexibility: Even though not all businesses can function with a diverse schedule, you can find ways to make your employees’ plans less rigid. Employees can focus better on their work and have more time for things outside of work if there are fewer or shorter meetings.

Consider allowing employees to work split shifts. For parents, this might be an ideal solution. You can also talk with them about starting earlier or ending earlier.

Examples of Company Culture

There are many different examples of company culture. Each one has pros and cons. You can make your company culture stronger by figuring out which of the following groups it fits into:

Culture of Putting the Team First

Team-first corporate cultures stress how important people are and how well they fit into the culture of the workplace. This makes the approach more focused on getting people involved. Managers should give helpful feedback and plan outings or meetings for their teams that can help them grow and work better together.

Elite Corporate Culture

As the name suggests, companies with an elite organizational culture only hire the best people. The company looks for leaders and creative thinkers who can show the way to success and do more than the bare minimum. So, expertise is a very important thing to look for when hiring.

Horizontal Corporate Culture

Horizontal corporate culture gets its name because there is no hierarchy in this type of business. There is only one level of responsibility. Everyone can come up with new ideas. Start-ups often have this kind of business culture. Hiring the right person to make the most of this culture type is essential because everyone must do their part for it to work. As you can imagine, this comes with some risks.

Traditional Business Culture

The hierarchy culture is the most common type of corporate culture. Think about the place of business where your parents worked. We’re talking about rules, dress codes, and other such things. The good news is that this kind of company culture has become less strict over time. They are now more open to new ideas and less formal, but clear hierarchies still exist, and the CEO is the one who makes the big calls.

Corporate Culture on the Rise

Changes in the market and mergers and acquisitions can both lead to a more progressive corporate culture. During the time of change, smart and skilled employees will be able to adapt quickly and, hopefully, convince their peers to do the same. Uncertainty is what makes it what it is. But high risks usually lead to high rewards.

How Can You Use Examples of Company Culture to Improve Your Framework?

  • Start with a base. Once you know what kind of corporate culture you work in, you should talk about it during interviews. Take the time to explain what your business is all about. It’s also the best time to find out how your candidates act both on and off the job.
  • Do what you say you should do. Find out how you can improve the culture of your company. Make fun things for people to do, like team-building exercises or fun quiz nights on Friday. Why not try having lunches to come up with ideas? You can still have fun at work even if something important comes up.
  • Watch out for the little things. You need to make your employees feel like they are important. Reward their hard work and loyalty. Make it a point to pay people well when they deserve it. Encourage them to do something by always being open to their ideas. Lastly, keep an eye on how your workers are doing. If you see that they are having trouble with a task, you can help them finish it on time.
  • Don’t fight against change. The mission statement for your business should be clear and flexible. As you improve, more people will join your team, so be more flexible. As long as you don’t lose sight of the big picture, it’s fine.


Taking pieces from these examples of company culture to create your own can only help your company grow toward its goals. Allow your management staff and teams to consider the examples as well and what they feel fits best within your current framework.

It’s important to keep an open mind when building a new culture. You might find that you even leave the old behind to adopt a whole new mission of your own. The important thing when creating from scratch is to keep an open mind, be flexible, and be patient.